The tool you use to run A/B tests needs to be compatible with the platform you use as well as the needs you have.
Convert Experiences is built for A/B testing, most commonly by large B2B teams and agencies to successfully optimize their site. While it is compatible with Shopify themes and integrates with popular tools like Google Analytics, it has a few downsides:
- Not built for Shopify: Convert Experiences is not built for Shopify,
- Requires expertise: The product is slightly complex so onboarding and getting used to the tool takes time.
- Limited reporting: Their analytics dashboard is rigid, making it hard to easily analyze and make decisions.
If you’re looking for a Convert Experiences alternative, here’s a quick overview of the 7 A/B testing tools.
| Tool |
About the tool |
Ideal for |
Pricing |
|
Shoplift
|
Shopify app made for A/B testing with an intuitive user interface. |
Shopify-based businesses of all sizes. |
$149 per month |
|
VWO
|
A suite of tools for web experimentation, customer data, and personalization, with an easy testing interface but requiring some technical expertise. |
Large to enterprise-level businesses, looking for an all-in-one tool, including data management.
|
Limited free plan. Paid starts from $200 per month |
|
AB Tasty
|
A suite of optimization and personalization tools. |
Enterprise-level businesses looking for an all-in-one platform-agnostic tool. |
Available on request. |
|
CrazyEgg
|
Shopify app with features like A/B testing, session replays, and heatmaps. |
Shopify stores focused on heatmap analysis and a smaller priority on A/B testing. |
$29 per month |
|
Adobe Target
|
Features like AI-powered A/B testing, personalization, and automation at scale, requiring some advanced technical knowledge. |
Enterprise-level businesses using Adobe in their tech stack. |
Available on request. |
|
Zoho PageSense
|
An all-in-one tool with page performance, testing, and personalization, with some learning curve. |
Small to enterprise-level businesses using Zoho in their tech stack and don’t already have an analytics tool in place. |
$30 per month. |
|
SiteSpect
|
Full-suite A/B testing and personalization tool, requiring some developer expertise. |
Enterprise-level businesses looking for a centralized platform-agnostic tool for personalization. |
Available on request. |
Let’s dive deeper into their features and usability.
7 Convert Experiences Alternatives for Shopify A/B Testing
Shoplift
Ideal for:
- Medium to enterprise-sized businesses.
- Shopify businesses as it is built for the platform.
Native integration with Shopify?
Yes
Shoplift is a Shopify app that lets you run A/B tests on any page of your store. Unlike Convert Experiences, it's smooth onboarding lets you start running tests instantly and detailed reporting makes analysis easier.
Pros:
- Easy user interface, requiring very little learning to start using the tool.
- Create test variants through the Shopify theme editor.
- Flicker-free testing experience.
Cons:
- Only available for Shopify stores.
Pricing:
A 14-day free trial is available. Paid plans start from $149 per month, with unlimited testing and all the testing features you need to effectively run tests.
VWO
Ideal for:
- Large to enterprise-level businesses.
- Businesses looking for an all-in-one tool, including data management.
Native integration with Shopify?
No
VWO has a suite of tools for web experimentation, customer data, and personalization.
Pros:
- Integrates with popular third-party tools like Google Analytics, Hubspot, etc..
- Easy to set up and intuitive to use.
- Easy test deployment.
Cons:
- Built for larger organizations, meaning that the platform is not compatible with growing businesses.
- Requires technical expertise, having a steep learning curve.
- Glitches are common.
Pricing:
VWO has a free plan, with some feature limitations. Their paid plans start from $200 per month, billed annually.
CrazyEgg
Ideal for:
- Small to large businesses
Native integration with Shopify?
Yes
CrazyEgg is a Shopify app that is packed with features you need to optimize your store— session replays, heatmaps, A/B testing, etc.
Pros:
- Most popular for its easy-to-analyze heatmaps.
Cons:
- A/B testing is not the platform’s strong suit.
- Not suitable for complex tests.
- Poor customer support.
Pricing:
Plans start at $29 per month.
AB Tasty
Ideal for:
- Enterprise-level businesses
- Businesses looking for an all-in-one personalization tool
Native integration with Shopify?
No
AB Tasty is an all-in-one personalization and experimentation platform, with tools like A/B testing, recommendations, etc. to let you optimize the experience on-site.
Pros:
- Proven to drive results for large eCommerce brands like Decathlon and Clarins.
- Design onsite experiences based on granular segments.
- Implement A/B testing and personalization strategies at a large scale.
Cons:
- Data and analytics visualization is rigid.
- Not seamless for testing on Shopify themes.
Pricing:
Pricing tiers are gated. Reach out to their sales team for pricing.
Adobe Target
Ideal for:
- Enterprise-level businesses
- Businesses that already use Adobe products within their tech stack.
Native integration with Shopify?
No
Used by enterprise brands like Sony and IBM, Adobe Target lets you A/B test, personalize, and automate your workflow, letting you leverage AI to optimize your site smartly.
Pros:
- Create personalized experiences at scale with AI-based personalization tools.
- Provides detailed data-driven insights.
Cons:
- Slow user interface.
- Integration with third-party tools is slightly complex.
- Requires advanced technical knowledge to effectively use it.
Pricing:
Pricing is available on request and is calculated based on your traffic volume, the channels you want to set up, and the product options you pick.
Zoho PageSense
Ideal for:
- Small to enterprise-level businesses.
- Businesses already using Zoho within their tech stack.
Native integration with Shopify?
No
With Zoho PageSense, you can analyze your page performance, run tests, and personalize your web experience. This tool is the right fit for you if you don’t already have an analytics tool in place or are looking for a centralized tool for analytics and personalization.
Pros:
- Perfect for brands who are looking for an all-in-one tool and don’t already have an analytics tool in place.
Cons:
- Slow customer support.
- Slightly complex tool and has a learning curve.
Pricing:
Plans including A/B testing start at $30 per month billed annually.
SiteSpect
Ideal for:
- Enterprise-level businesses.
- Brands looking for a platform-agnostic tool for personalization and experimentation.
Native integration with Shopify?
No
SiteSpect is a full-suite A/B testing and personalization tool, commonly used by product managers and large retailers.
Pros:
- Flicker-free testing experience
- Flexibility in how you set it up, thanks to the granular site settings.
Cons:
- High learning curve since the user experience isn't intuitive
- Requires expertise or developer assistance to set up.
- The visual editor is not reliable enough.
Pricing:
Pricing is available only on request. Reach out to their sales team to get a quote.
Found an alternative to Convert Experiences?
The best way to understand if a tool is right for your business is by identifying your needs. So, when getting a demo or doing your research, you can easily figure out if the tool has all the features you need.
Shoplift is an A/B testing tool made for Shopify stores. With a clean and intuitive user interface and templatized theme sections proven to work, Shoplift helps you run tests, optimize your site, and increase conversions.